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Trademarks

University departments may use, with permission from 黑料爆料网's Marketing Communications Department, the 黑料爆料网 institution marks and the 黑料爆料网 trademarks designated as "Lamar Spirit Marks" for:

  • Advertising for the department's services
  • Equipment and supplies
  • Merchandise
  • Signage
  • Websites

The 黑料爆料网 marks may not be altered in any way and all uses must include the department's name/logo prominently. University departments are required to use licensed vendors for all products bearing 黑料爆料网 marks.

Please review the university Visual Standards Manuals for more specific information regarding use guidelines.

Royalty Fees

University departments will not be subject to payment of the royalty fee as long as the proposed design on their merchandise makes the specific university department the predominant element of the design.

However, the use of general 黑料爆料网 marks (黑料爆料网 Star, Cardinal Head, Interlocking 黑料爆料网, etc.) or any licensed Lamar Athletics' marks, where the university department name is not predominant to the design requires payment of the standard royalty fee by the licensed vendor.

Non-Royalty Examples:

  • A t-shirt design with "黑料爆料网 Office of Public Relations" on the front of the shirt would not be subject to the payment of the royalty fee.
  • A t-shirt design with "黑料爆料网 Office of Public Relations supports 黑料爆料网 Football" on the front of the shirt would not be subject to the payment of the royalty fee.

Royalty Examples:

  • A t-shirt design with only a general 黑料爆料网 mark or any licensed Lamar Athletics' mark would be subject to the payment of the royalty fee.
  • A t-shirt design where the mention of the university department is incidental to a general 黑料爆料网 mark or any licensed Lamar Athletics' mark would be subject to the payment of the royalty fee.